We helped a leading engineering college in Karnataka generate a steady flow of qualified admission enquiries during a short, high-stakes admissions window. By segmenting campaigns department-wise and focusing budgets on high-intent audiences, we kept lead generation targeted and efficient. Weekly monitoring and a focused final-week push helped convert qualified enquiries into admissions. The campaign generated 294 qualified leads and 3 confirmed admissions.
Needed a steady stream of qualified admission enquiries during a short, high-stakes admissions window, split across engineering departments.
Built separate campaigns per department — AI&ML, Civil & Infra, CSE, ECE, EEE.
Ran one focused ad set per campaign to keep budgets and signal concentrated.
Tracked enquiry-to-admission movement department by department.
Concentrated optimisation in the campaign’s final week to convert live enquiries.
Admissions came primarily from the Civil & Infra department, while AI&ML surfaced strong lead quality without converting in this window — and results were achieved despite running in just the final week of the admissions cycle, suggesting a full-cycle campaign has meaningfully more room to convert.
Creative minds building impactful digital experience.